Great PR move, but surely better to invest in more basic security measures supported by their app (chain of trust, verified callers/messaging etc). Instead their app is primarily a react native sales tool. Part of the reason that o2 was so affected by scammers calling from south Asian call centres with “the latest offers” was because they used to do exactly this with their customers.
To be clear while I don't enjoy the idea of receiving low-effort sales calls, I do think that real scammers are different. Real scammers don't have a business, aren't willing to go to court, etc.
