>> That doesn't mean we should just roll over and give it all to them.
Unless you run an ad blocker and/or EFF Privacy Badger, that's exactly what you're doing. Your consent is not required. There are literally _dozens_ of companies that do this, Facebook and Google are just two of them. There were some initiatives in some states to apply a stiff tax to companies that trade in user data, but I don't know if they went anywhere. That's one tax I'd be in favor of, even though I'm not in favor of more taxes in general.
The point is that regardless of whether or not consent is required, it's a question of principle to not give consent (and personally I do use LibreJS and the other various tools to improve the shitty state of affairs).
Companies acting unethically shouldn't be given extra leeway to act even more unethically.
Unless you run an ad blocker and/or EFF Privacy Badger, that's exactly what you're doing. Your consent is not required. There are literally _dozens_ of companies that do this, Facebook and Google are just two of them. There were some initiatives in some states to apply a stiff tax to companies that trade in user data, but I don't know if they went anywhere. That's one tax I'd be in favor of, even though I'm not in favor of more taxes in general.