> India is already cheap enough to be near the cost of a phone
Indians are very frugal, if they bought the phone, then that's the end of it. They won't even spend a single penny to buy the Internet.. Only way is to give it for free and let them experience the usefulness and long term effect.
How about slow or even limited amount of data but full internet? Result of that would be people making websites that use minimal data. Result of FB-only internet is everyone putting everything on FB, effectively shutting out anyone not on FB and giving insane power to FB.
A non-asshole, non-monopolist version of Facebook would be a company that would sponsor such a thing along with ads saying "brought to you by Facebook!" or something but no technical restrictions to FB. It's still in their interest to get more people online. It could be a consortium of companies. Or it could be the government, that would make reasonable sense. Or it could just be the phone companies saying that a little internet is a good way to get people to then pay for more bandwidth…
Indians are very frugal, if they bought the phone, then that's the end of it. They won't even spend a single penny to buy the Internet.. Only way is to give it for free and let them experience the usefulness and long term effect.
How to give for free? That's up for debate.